CLIENT CASE STUDY

Glacier Media

Transforming Content Creation: An AI-Driven Workflow for Glacier Media

Services

Data Ops
AI Workflow Automation

About Glacier Media

Glacier Media is a leading Canadian media and information company, offering a diverse range of services from digital media to business information solutions. A division of Glacier Media specializes in creating web and sales content to drive cross-brand engagement, catering to a variety of industries and clients.

Glacier Media's Content Generation Challenge

The content division at Glacier Media relied heavily on semi-manual processes for generating web and sales content. These processes were often inconsistent, time-intensive, and prone to human error, which hindered the division’s ability to deliver high-quality content efficiently. Glacier Media sought a streamlined, automated solution to optimize their workflows, reduce errors, and enhance overall productivity.

Industio's Solution for Glacier Media

Industrio AI partnered with Glacier Media to implement an advanced AI workflow, designed to extract, interpret, and classify text from various sources. By structuring the data into standardized formats and integrating it with existing infrastructure, Industrio AI automated the entire content generation process. The solution reduced manual intervention, eliminated inefficiencies, and ensured data consistency across workflows. Key elements of the solution included: - Automating text extraction and classification using advanced AI models, including Large Language Models (LLMs). - Seamlessly integrating AI-driven workflows with Glacier Media’s existing systems to enhance compatibility and usability. - Creating structured data outputs that ensured accuracy and consistency across all generated content.

The End Result

The implementation of Industrio AI’s solution significantly improved Glacier Media’s content generation operations. Key results included: - 2x Output Boost: The new AI workflow doubled the division’s output, enabling faster delivery of high-quality content. - 50% Cost Savings: Automating manual processes and skipping typical investigation and prototyping phases reduced costs significantly. - 3-Month Implementation: The solution was deployed in just three months, a timeline that wouldn’t have been possible with an internal or off-shore team unfamiliar with emerging technologies. - Error Reduction: Automated workflows minimized human error, ensuring consistent and reliable results.

We work with forward-thinking companies, organizations making measured decisions about their data and AI. They’re achieving operational efficiency through practical and tangible implementation. And they’re ensuring internal teams have access to AI services that advance company goals in a safe and secure way.

Working with Industrio AI was a game-changer for us. Their AI workflow tool boosted our output by 2X, significantly improving our speed to market. Along with our internal development team, partnering with Industrio AI allowed us to reach a solution in just 3 months — half the time it would have taken on our own.

The best part is we did not need to reprioritize critical projects. The cost savings were more than 50% as our team did not have to go through the typical investigation, prototype, and refactoring phases … effectively skipping to the implementation phase.

Industrio AI’s team was not only easy to work with, practical, and efficient, but they also brought deep expertise and knowledge of the latest advancements in AI. They worked closely with our team to ensure we fully understood the technology, enabling us to continue innovating in other areas of our business.

Ryan Green, Executive Vice-President and General Manager

Farm Media, a subsidiary of Glacier Media Group